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Friday, January 18, 2013

Ten Thousand Shades of Romance

I'm baking chocolate-peanut butter chip cookies right now and contemplating my next freelance career move. Do I pursue an invitation to write a "sure-to-be-Hollywood-blockbuster," including an all-expenses paid trip to the Caribbean to meet with the client? Do I trust in those repeat clients who have proven themselves awesome beyond belief and thoroughly non-delusional? Or do I say "Pshaw! Who writes those Benjamin Moore paint color names? I want a gig like that!"

Don't laugh. I've always wanted to be the one who gets paid to come up with names for paint colors or nail polish shades. Someone does it, right? Why can't it be me?

They're not marketing to the right audience. When was the last time you witnessed a man standing at the paint sample cards for an hour? For longer than it took to belch up his last chili cheese dog? The same people picking out these shades are the same ones buying romance and beyond, which is my polite term for Fifty Shades. What woman wouldn't want to paint her office Cabana Boy Six Pack or Warrior's Kiss or Latte with McDreamy or Chest Hair at Dawn or A Sexy Brit's "Hello"? Seriously, I could go on all day.

On a not-entirely unrelated topic, these paint samples are great writing tools. I keep a stack of them in my drawer just in case my brain is selecting stale descriptors of color--but only when writing in a woman's point of view. My heroes can't differentiate sea-foam green from their own moldy bread, and I like them that way.

If you weren't busy being fabulous at your day job, what dream-job would you have?

Sunday, January 6, 2013

Because It's What Miss Manners Would Do

I'm putting off the task of writing holiday thank you notes. While I am an extremely grateful and humble gift receiver, it is a necessary evil. There is the time involved in the handwritten task, which you'd think would appeal to a writer but doesn't. How to express that a gift is spectacular when I know it was the same re-gifted basket of women's bath lotions that has circulated the greater Fort Worth metro-plex for the past few years? I'd rather scroll through the latest crop of Walmartians in my email inbox. Then there's the expense of supporting the Postal Service for gift-givers over the age of sixty who can no more find their internet browser than their bifocals.

I thought I'd try something different this year: a public note of thanks.

To the microfiber hair towel gift-giver:
Thank you for helping me to get in touch with my inner turban-girl. Never mind that it fails to fulfill the promise of lightning-speed wet-hair wicking. I am a suburban goddess in my pink hair wrappie and bathrobe.

To the Betty Crocker Liquid Dispensing Scrubber gift-giver:
Wow. Just wow. Combining the laborious task of dish soap dispensing and scrubbing into one swift action has freed me to complete that great American novel with all the extra time. How much fun can one girl have? Hair turban and dish washing.

To the seventeen million notepad gift-givers:
Would that I could have so many story ideas that these scribbler pads burst at the thinly-glued seams, mostly they will just end up with things like toilet paper and coffee creamer scrolled across them.

To the Nora Roberts gift-pack gift-giver:
Thank you. Sincerely. I'll put them in my stack behind my next twenty under deadline for a book review. Though to be fair, Nora will still, most likely, be the reigning queen of them all.

To the dark chocolate cordial cherries gift-giver:
Although a sweet of last, desperate resort when the Reese's and Special Darks have vanished, there is no better sensory input for a writer than to feel one of these burst on the tongue.

To the family mine adopted:
Thank you. At a time of extreme sadness, there was no greater gift than to focus on making someone else's holiday special.

And to my Vortex readers:
Thank you for hanging around for six years. I can't imagine what this journey would be without you all. I only wish I could send you my final Rudolf the Red-Nosed Reindeer lollipop-mostly to get it out of my kitchen-but because I adore you, too.

I'm starting a short, but intensive YA fantasy ghostwriting/edit project tomorrow, so I'll see you on the backside.

Sunday, December 30, 2012

The Year of Intention

First, I offer apologies for the driest posting spell in the blog's history. December cannot end too soon. It was a month for the passing of loved ones, too many tasks and not enough time and hard lessons in the freelance business. I caught up on my Google Reader last night. Everyone, it seems, is looking backward. What did 2012 mean to them? Did they meet their goals? It's an obvious time for reflection, and I love reading about the journey of others. Me? I'm looking forward.

2013 will be the year of the intentional freelancer for me. I stumbled into self-employment by tripping through the backdoor during February of last year-starting with a why not? and ending with a why? With a full twelve months dedicated to ghostwriting and editing, I will know if this is my path.

I worry that I'm selling away my creative fire, that I'm giving others what I should be reserving for myself. I worry that monetizing it will turn writing from a passion to a job. I worry that in chasing the pleasures of others, I will no longer please myself.

I'm constantly amazed at the amount of freelance work out there. Even in this economy, there is no shortage of people willing to pay for writing talent. We can attribute that to the ebook revolution. I have as much work as I care to have. 2013 should be a fun ride.

I wish all my Vortex readers a happy and productive 2013.

Saturday, November 24, 2012

My Table of Plenty

I began a new ghostwriting assignment this week. It's a bit like holding someone's hand as you lead them behind the curtain of fiction writing. Until now, it has been an obscure place for some. Magic behind the velvet barrier. Pay no attention to the chick behind the curtain. She's only orchestrating everything and playing God.

This assignment is a short story with the promise of more. I adore short stories but don't always give myself permission to write them. It's a necessary exercise for my long-winded, tangled prose. I remember economy and the beauty of simple things.

Thanksgiving this year was, blessedly, not at my house. This did not prevent a banquet at my table. The early stages of fiction planning necessitate, for me, diving back into my old favorite craft books and files. They are the pillars to which I return each time to provide the foundation of my stories. I know them by heart. I can spout the wisdom contained within from memory. Still, I return to them as a safety blanket to remind me what's important lest I forget between projects. This banquet of knowledge still fills my table, not as grizzled leftovers, but the promise of the literary meal to come.

I am blessed to be able to wake each day and spend time doing what I love. I am blessed there are a handful of people whose lives I have touched with my writing, if only for a diversionary few moments. Perhaps they'll remember, most likely not. But for those simple moments, author to reader and reader to author, there are few things so supremely transcendent. It is a rare relationship few share so intimately. I realized only recently it has everything to do with why I'm able to ghostwrite while some authors cannot.

My brother calls me a wallflower. I suppose I am. Extraordinary in my ordinariness. While my name on the NY Times list would be nice, for financial security-not fame, it isn't what motivates me. It is in the imagining of one person, one ideal reader, holding my words in his hand and being transfixed, that I find my motivation. The name on the cover could be Rosy Longbottom. I don't care. The reader and I know the secret: the magic isn't in the name. It isn't in the Oz-like scribe at the dials screaming "I wrote this! Look what I did! Aren't I awesome?" It's what's behind the curtain that counts.

Remember to join my mailing list if you want to be one of those readers. It is through my newsletter that I share, always with my client's permission, what's behind the curtain.

May your blessings be many and your burdens be light.

Friday, November 9, 2012

The Hashtag of Discontent

When the visual of my last post hit me as I logged in, it made me a bit queasy. No, silly, not Dean Butler. Manly could never do that. All the Twitter visuals. Have I become one of those people?

I've had a Twitter account for about two years. Tweet count as of this morning? Two hundred and ninety-four. There are no hard and fast statistics on this, but largely 80% of those are the result of the Vortex feed. I have tried. Tried to mine what could be fascinating in my moment-to-moment life to amuse the staggering 190 people following me because I followed them. Tried to elevate my awareness of the media such that it becomes engrained in my daily to-do list. Tried to fill those moments of waiting by whipping out my iphone and scrolling through people trying to fascinate me. Tried to raise it on my priority list of visibility and marketing. I have tried.

I'm tired of trying.

Apparently, I'm not the only one.

Forgive me for sounding like a ninety year old in a thirty-something body. What does all this nervous chasing of some nebulous social following get us? I can't attribute this to my recent theory about how somehow we've collectively skipped the track. That in Colorado, we are now teaching our kids that it's okay to smoke pot because mommy grows it in the kitchen window. That I have neighbors I barely know by sight let alone name or culture or history enough to respect them past a wave of the hand. That I am the only house on the street who displays an American flag-even on traditional flag-hanging holidays. That we again voted into office someone who can't be bothered to put his hand over his heart as a sign of respect to country and those who died so he can  have that privilege. But I digress. This isn't about politics. I can't attribute my recent social media attitude to those things because I've been thinking about it for some time now. It's about chasing the wrong things in life.

Professionally, I have only to look to my favorite authors to have an epiphany. None of them have Facebook accounts. None of them have Twitter accounts. Guess how they're spending their days? Writing. Hopefully, hugging their children. Maybe taking a walk in the Autumn breeze. And writing.

Perhaps it's because I'm hard-wired to be introverted. Perhaps because Twitter just seems like a big, crowded room filled with only a handful of people I'd ever really talk to in real life. Perhaps because there's a guy in one corner screaming to buy his book fourteen times a day and a woman in the other talking about the Greek yogurt she had for lunch whom I only follow because she edits books in New York.

I don't wish this to come across negative. Rather, a call to action of a different sort. Authors, how many books have you sold as a direct result of Twitter marketing? How many of you could have written your next book over the past six months with those hours? How many of you are exhausted trying to keep up with social media because we're told we should by someone who seems to know some grand publishing secret we don't?

I challenge you to be more aware this week of how you're spending your time. Take a walk. Nourish your body so that your mind is ready to be creative. Read a book to fill the well or get more in touch with authors in your niche. Spend time with your loved ones, not the Greek yogurt lady in the corner, because tomorrow is no guarantee. Put your smart phone with the Twitter feed down at mealtime because your children want to tell you about the butterfly they saw at recess. Social media does have it's place, but only if we put it there.

And only if it brings me Dean Butler.

Monday, October 29, 2012

#Manly...If You're Out There


Helpful Twitter promotional tidbits for my self-published and traditonally-published Vortex tweeps:
@kindlenews
@freeebookdeal
@IndieKindle
@WLCPromotions
@DigitalBkToday
@kindleebooks
@Kindlestuff
@KindleEbooksUK
@KindleBookKing
@KindleFreeBook
@free
@free_kindle
@FreeReadFeed
@freebookdude
@4FreeKindleBook
@FreeKindleStuff
@KindleUpdates
@ebook
@Bookyrnextread
@Kindlestuff
@KindleBookKing
@Booksontheknob
@Kindle_promo
@IndAuthorSucess
@CheapKindleDly
@KindleDaily

Some useful hashtags:

#FreeKindleBook #freekindle #freebook #free #kindlepromo #freeebooks #IndieKindle #IndiePub #ebooks
Cut and paste into your existing list. Don't have a Twitter reference sheet? What in the name of Dean Butler are you waiting for? I'm sure even Dean has a reference sheet. #LittleHouse, #Manny, and my personal favorite, #Manly
If the D.B. reference escapes you, try these:
I still haven't heard from Mr. Butler. A girl can go all dreamy, can't she?

Thursday, October 25, 2012

Come, New Author. I Have Some Tablets For You.

I've been freelance editing and ghostwriting long enough to have reached some epiphanies. They may not be earth-shattering to some, but more than a handful of people out there have plopped out a book and are stumbling over themselves to upload it for sale. I'm more than a bit conservative, super-protective of my brand, and hyper-aware of the importance of quality writing before going "live" in a cyber-environment that often seems like an annoying in-law: quick to judge and never seems to go away. Being a book reviewer has only enhanced these commandments I believe everyone who has typed the end punctuation on the final page of that first book should memorize.

I. Thou Shalt Know Your Market

Vomiting out a long series of subsections found in a Barnes and Noble store is akin to tossing crumpled manuscript pages at the brick and mortar and praying it will stick. Pick one. If you're good by any other standard than your mother and the creepy guy at the 7-11 who loves everything about you, pick two. Don't write what you haven't read since fifth grade.

II. Thou Shalt Know The Industry

We're not talking the kind of insider knowledge that would get the Romance Writers of America yearly convention buzzing about when the hottest, long-haired male editor arrived (and we romancies know who THAT is, don't we?) Gems like that take years of immersion. Please know what an editor does. We will not rewrite your entire book for you unless you pay us, handsomely, for the title Book Doctor because you have a bleeder and your opening sentence has flat lined. For this much hemorrhaging, we could write our own books.

III. Thou Shalt Chill

Traditional New York publishing notwithstanding, writing and publishing a book is still glacial. Laborious. Exhausting. The process is a marathon, not a sprint. Take a short cut or rush the process and you'll end up in the dirt beside the trail with mud-caked knees because you forgot to tie your laces. Piss out a novel in one month and expect it to turn 50 Shades of successful? Yeah, that's gonna happen.

IV. Thou Shalt Get Your Book Professionally Edited

Both content and line edited. Then think about doing it again. Nothing steams me more than swiping to the next page in my Nook and finding errors that a fourth grader could have found. It's disrespectful to your reader's time and pocketbook and the faith they placed in you to deliver a flawless story. Shame on you if you overlook this commandment.

V. Thou Shalt Recognize E.L. James As The Exception

Debate the quality (and we have here) of Ms. James's newly-minted empire, but repeat after me: I. Will. Not. Get. Rich. Is it okay to dream? Sure. But writing is not the path to fame. Most famous writers would probably prefer not to be famous outside of their royalty checks. We are overwhelmingly introverts and write because we have to and we love to, not because it will land us on the cover of USA Today or on a Hollywood set overseeing the film version of our book.

What are some other commandments writers should know before self-publishing or submitting to publishing houses or agents?